I’ll admit I was never a huge fan of Earth Day. I always thought of it as a holiday for hippies. It was an excuse for people to go to the park, throw Frisbees, play hacky sack, and join a drum circle. Or whatever it is that hippies do with their time. And then, I […]
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The web is the number one way for business-to-business marketers to get leads on buyers. Understanding their online behavior can make a dramatic difference in whether or not your sales team qualifies a lead. Software Advice, a company that helps people find the right software for their organization, recently conducted a study on B2B buyer […]