Pylon Sounds

A big part of the Zshare links are dead. I'll not updating the blog in a particular order. If you want download more a track than another write it to me and I will download them progressively as your requests come and try to make an update in the following of your different requests. Use the comments section of this post to your request.

Don't forget that those tracks are only to promote my world as a DJ. Songs posted on this blog are only a way to make you discover underground unknown black music without promotion and tribute to history. The most part of those tracks are out of the business. If you're an artist or copyright holder and if you want remove something because you don't want a free promo of your forget tracks, send an e-mail. If you're happy that we don't forget you, send an e-mail too !

mixsuperclasse@yahoo.fr




Peace

Africa Is The Future

We are fascinated here at ReadWriteWeb about Hadoop. It can be used in so many ways. It gives you that sense of excitement that shows how big data can open up all kinds of possibilities.

So we got a tad excited tonight when we ran across a post by Mike Pearce about "10 Hadoopable Problems: or in other words, 10 things you can do with Hadoop. But excitement turned to disappointment when it reminded us of how limiting we can be when thinking about big data in standard terms.

We won't go into detail about each of the 10 ways Hadoop can be used. You can go check out the post yourself. Instead, we'll highlight a few and provide our own little view about big data, the failings of geek culture and the role information plays in our interface culture.

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Hadoop is a transforming technology that through its analytic capabilities, can change the way we interface with the world. We use the term interface in deference to Interface Culture, the book by Steven Johnson that explored the Web's interactive elements and technology interfaces. He looked at buttons, links and metaphors such as the desktop and traced them back to medieval planning, Victorian novels, early cinema and the rise of our modern culture.

The interface culture we develop out of big data will spawn new works that help guide us into unfamiliar spaces as much as novels helped the Victorian era make sense of the new, industrial world.

Hadoop is a tool increasingly used to make sense of a new world that automatically creates data in overwhelming amounts. We manually create our own data through gestures on Facebook, from the images we post to Flickr and the tweets we post religiously. But data is also created automatically by intelligent agents who do the work on our behalf, sending information from machine-to-machine, analyzing itself along the way, increasing in intelligence through APIs or forking into new realms as its manipulated and turned into apps, recommendation engines and the rest.

Transforming data helps us make sense of an information universe, By analyzing it we create our own interface culture and in the process, better understand our world. New art, new intellectual movements and new societies will emerge from the data we are just starting to learn how to chisel into new shapes, new scuptures if you will that tells stories about who we are.

Unfortunately, the 10 examples (from a Cloudera presentation) don't draw us into a new world of possibilities. Sure, fraud detection (number seven) is important. Goodness knows how often we hear about it. I am sure there are lots of surveillance geeks out there who love the idea of monitoring trade with Hadoop as pointed out in number 8. Ad targeting comes in the four spot. That's a familiar topic. Search quality is ninth. More yawns. You get the picture.

All of these examples explore what we have become accustomed to in geek culture. Possibilities for how big data can be used in a strictly commercial sense or as a way to optimize processes or the technologies we have already developed.

It's implausible to believe that we will see any kind of diversity in geek culture if we continue grinding down this technically oriented view of the data around us. Focusing on incremental improvements in processes has been done for generations. It will make people a lot of money but its impact is minimal in the world we live. It will create jobs. We will without a doubt see a new generation of data analysts but there is more to this big data, right?

Perhaps it is too early to expect a renaissance. It's like we are medieval artists who are struggling to move beyond the concept of flat images. We are too consumed in the technological marvels of what we have created to fully understand the implications of what we have discovered and with it what we can create.

We will admit it is getting simpler to develop technologies and easier for people to use. More people are making apps. We have a new generation of developers who have taught themselves by following the principles of the view-source culture. More women are making inroads. We can thank open standards for that.

It's the software that mixes and cooks up that data which will truly transform our world. When that data is as accessible as flour is for baking or clay for sculpting then Hadoop and other analytics technologies like it will have real meaning.

And perhaps it is the ability to discover data and perform tricks with it that opens up this marvelous world. A world made from the big data we shape into images that help us realize an interface culture of a new modern era.

Discuss

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shirt, john varvatos // jeans, cheap mondays // bag , thrifted // shoes, diesel black gold // shades, ray-ban

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CBLS 063 by compost

The market for web-based translations is estimated to be worth around $3 billion currently, and big markets tend to attract investors. One of the newer companies in that area, Tokyo-based myGengo (which we previously profiled as “Mechanical Turk for translation”), just raised a $750,000 seed round from some high-profile backers.

What’s interesting is that the round was extremely international, as its total of twelve participants cover eight nationalities and currently reside in eleven different countries. Investors include Dave McClure (who made a personal investment earlier this year and now added myGengo to his 500 Startups fund), last.fm co-founder Felix Miller, Delicious founder Joshua Schachter, Brian Nelson (CEO at Japan-based affiliate marketing firm ValueCommerce), Pageflakes co-founder Christoph Janz, Benjamin Joffe (CEO at China-based tech consultancy Plus Eight Star), and a number of Japanese angels.

myGengo offers crowdsourced translations in nine different languages. The main bullet points are that all translations (from short sentences to long texts) are handled by certified human translators, entirely over the web and up to 70% cheaper when compared to professional translators. In April, myGengo rolled out an API that allows developers to plug on-demand human translation directly into websites, apps, widgets, social networks, and other products.

The company is on a roll, saying that since April, the volume of words translated per month grew five-fold – just like monthly revenue did. myGengo now intends to use the fresh money to expand its multi-lingual site tool “String”, create API plugins for a number of popular frameworks, and build its US enterprise sales operation.

CrunchBase InformationmyGengoInformation provided by CrunchBase

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In this film for the Pirate Party called "Vad vet du om upphovsrätt", we see an idyllic suburbian street and a young girl selling lemonade and cookies at her stand. Thing is, she's also listening to the radio.

Suddenly a man in black enters, and promptly smashes her radio with a sledgehammer, before handing her a form from STIM (Svenska Tonsättares Internationella Musikbyrå), to apply for the rights to play copyrighted music at her "café". If you apply eagle-eyes to the paper, you'll see that it reads "servering", and I'd just like to point out that there's no such form on Stim. There's a Cafe one, but alas, selling lemonade in the backyard isn't a café. (I bet she doesn't even TAX her income! Jail the little girl!)

 

 

 

 

www.bernadinism.com

Earlier this week we looked at the upcoming launch of Google TV. It's slated for this fall (U.S.) and will be integrated into a new line of Sony Internet TVs. Meanwhile a Swedish company has just launched its own Internet TV, built on top of Google's open source Android Operating System.

The company is called People of Lava and its new line of Internet TVs is called Scandinavia (in the same way that Sony has a line of TVs called 'Bravia'). With the tagline "Window to the World," the Scandanavia comes in 3 sizes: 42", 47" and 55". The new product was unveiled this week at the IFA consumer electronics trade show in Berlin.

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Firstly, to clarify that Google TV is a software product built on Android. It will be integrated into televisions (like the Sony Internet TV) and set-top boxes. It appears that People of Lava plans to integrate Google TV into its TVs too, but for now it has gotten a jump on Sony by building its own Android-based Internet TV software.

The People of Lava TV will come pre-loaded with applications, including YouTube, Facebook, Twitter, Google Maps, email client and a web browser. The browser is custom built, based on Webkit (the foundation of many modern web browsers, including Safari and Chrome). The company says that it will launch a "People of Lava App Store," but no time frame has been given. Also included in the TV package is a wireless keyboard with a pointer/mouse.

Right now the TVs are only available to purchase in Sweden.

How Will it Compare to Sony Internet TV?

It will be interesting to see how this fares against the Sony line when that's released in the fall, as Sony has the benefit of having the official Google TV software integrated from the get-go. Sony is also of course a well established TV manufacturing brand, whereas People of Lava is relatively unknown.

People of Lava is clearly trying to get a jump on Google's anointed partner Sony and establish a name for itself in Internet TVs. However it's likely to be short-lived glory, as Sony's offering will surely be more advanced due to the inclusion of Google TV. So the question will become: how fast can People of Lava iterate to compete?

Discuss

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In a collaborative showcase between their top-flight color-grading and VFX departments, full-service post studio Nice Shoes just finished work on the latest stunning spot for GE Capital's ongoing co-branding campaign, this time spotlighting the company's relationship with Polaris.

Polaris opens on a panoramic shot of a stunning, jagged-edged dunescape. A Polaris dune buggy streaks across the screen, tossing a trail of sand behind and adding a flash of red color to the brown-and-tan-hued land. A voiceover extols the merits of GE Capital's intensive client relationship with Polaris before the spot ends with the occupants leaping from the buggy and dancing joyously across the sand.

The naturally beautiful color palette, the epic landscape, the contrasting shades, and the sand trail stirred up by the dune buggy called for special cooperation between Nice Shoes' powerful color-grading and VFX units. "More than anything, the finished product shows how well Nice Shoes' various departments unite," noted Nice Shoes Colorist Ron Sudul. "Plus we have done so many of these spots now for GE that we are particularly tuned in to their desired look and style."

Nice Shoes took the 35MM footage, scanned it in at 2K, and color corrected in Baselight to capture the unique tint of light reflecting on sand. The VFX department contributed with Autodesk Flame, taking advantage of its ability to composite within a 3D workspace.

The crew faced myriad challenges, from trying to reproduce accurate looking sand to maintaining the integrity of the pristine desert scenery. Nice Shoes enhanced the natural lines and shading in the sand dunes to really bring out the contrasts and contours. In nearly every shot, the VFX crew then removed tracks from the dune buggy and the film crew and recreated clean sand to fill the space.

"We had a very short turnaround for this project, so it was important that each group cooperated with the other," noted Nice Shoes VFX Artist Jason Farber. "Luckily we have a long history of collaborating not only internally, but also with the agencies and production companies we work with, so we were able to come together and turn out a beautiful final spot."

Read more: http://www.trustcollective.com/portfolio/content/niceshoes_ge.php#ixzz0z...

I typically hear from VCs these days when they are either doing a big, growth capital round, a follow-on funding, an investment in concert with a syndicate or.... bleeeeeeeeep (as in not at all). The rise of the "Super Angels", a trend TechCrunch Europe was first to call in 2008, seems to be putting paid to VC's involvement in early stage. Or perhaps not. Venture capital house Eden Ventures appears to be on something of a roll and has taken to co-investing with angels like a duck to water. Today it announces five (count'em) new investments, which range in size from £100,000 to £1 million.

Starcow, Paris has taken stock in some great looking pieces from the FW10 Stussy Deluxe lineup. Cardigan and sweater season is fast approaching. Make sure your wardrobe is well prepped.

More Stussy Deluxe items follow.

(...)
Read the rest of Stussy Deluxe Fall/Winter 2010 Collection – Latest Releases

© 2010 Highsnobiety for Titel Media. Author: Pete Williams | Permalink | No comment | Add to del.icio.us | %%sharethis_link%%
Post tags: Fashion, stussy deluxe

Ok, so not only is Google Instant rejiggering how we think about search, but it is also a clever way to create instant music videos. We saw this with the official Google Instant version of Bob Dylan’s “Subterranean Homesick Blues” (where the lyrics on the flash cards get typed into Google and create a stream of related results).

But now the same thing has been done with the “Instant Elements” song in the video above. The lyrics to Tom Lehrer’s song, “The Elements,” are typed into Google Instant, and it creates a visual accompaniment to the song, showing search results and images for each element like magnesium, silicon, and gadolinium. I think we have a meme here. You can do this for any song, and now people will.

The video was created by ad agency Whirled, the same one behind the famous Pulp Fiction Google Wave video.

With this year’s celebration of SENSE’s 10th anniversary, their ongoing THE BLACK SENSE MARKET has brought on a handful of high-profile collaborations. Following-up on some previous looks, MEDICOM TOY and its lifestyle FABRICK collection are among a new batch joining this year’s movement. The releases include a doll, eye mask, pillow and slippers. For more information, check out the official THE BLACK SENSE MARKET website.

© extremeugene for Hypebeast, 2010. | Permalink | No comment | Add to del.icio.us
Post tags: Fabrick, Lifestyle, Medicom Toy, The Black Sense Market

Advertisers have long talked about the mystical possibilities of using real-time location data to target customers. The technology existed; most cell phones have a GPS receiver in case of emergency. But real-time location data was off-limits to advertisers until Web-centric phones introduced people to the concept of sharing their location in exchange for utility. Soon, along came apps like Foursquare and Gowalla, which essentially trick users into sharing their real-time location with advertisers. Suddenly, location-aware marketing is red hot.

"It's huge and it's increasing," said Michael Becker, a director at the Mobile Marketing Association. "Location is going to play an increasingly critical role in enabling successful consumer engagement through and with the mobile phone."

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For advertisers, the growth of real-time location data felt like an explosion that "blew up overnight," Becker said.

Big name advertisers seem to be throwing money at location-based services. Brightkite is reportedly charging between $10,000 and $20,000 for local promotions. Foursquare seems to be announcing a new A-list corporate partner every week, including Starbucks and MTV. And Shopkick, the treasure hunt of consumption, launched with Best Buy, Macy's and American Eagle among its sponsors - which had to install special audio transmitters in all their participating stores just so the app will know when a user walks in.

Advertisers are excited because location-aware ads really work, Becker said, citing a study that showed nearly 50% of users who are shown a location-aware ad on a mobile device will "take some action," beating out text messaging (37%) and Web display ads (28%).

But isn't that because location-savvy ads are fairly novel? Advertisers were also excited about display ads in the early days of the Web, when users were so unaccustomed to browsing that they clicked on anything that caught their attention. Doesn't it seem like the higher engagement reported for location-aware ads could be because a user is not used to seeing her city or neighborhood mentioned in an ad on her phone?

Newness may be inflating the numbers a bit, Becker acknowledged, but advertisers will just create more engaging and sophisticated ads as time goes on. But location is just one of many important factors in mobile marketing. Advertisers also consider a consumer's age, type of phone, even time of day.

"Location is not necessarily the goal of the interaction. Rather, location is a piece of information that provides context to the user experience and can create a more relevant and engaging interaction with the consumer," Becker said.

Advertisers in the U.S. will spend $1.8 billion on location-aware marketing in 2015, according to a recent report by market research firm ABI Research. (By comparison, advertisers in the U.S. spent $10 billion on search advertsing in 2008.)

Not every advertiser will care about location, said Neil Strother, a director at ABI Research who put together the report. For restaurants and bars, real-time location is crucial. But for NBC or Coke, not so much.

And there are lots of companies hesitant to join in the location game, Strother said. That's because of inexperience and fears about threatening consumers' comfort level. "The next few years will be very important for companies to get it right and not abuse the location information they're getting," he said.

Discuss

Last night marked Nike Running’s “Returned, Remixed” event at the Village Underground in London. Hosted by Run Dem Crew’s Charlie Dark, it showcased Nike Running’s 2010 fall/winter collection alongside other running-related products and showings. Among the focal points was the showing of the LunarEclipse+ which enjoys a 33% weight reduction thanks to Flywire technology, Lunarlon cushioning and a seamless construction. Other features of the running shoe include a Dynamic Support Platform, floating heel support clip and three-layer sockliner at the midsole. Aside from the LunarEclispe+ was the showing of the UNDERCOVER x Nike “Gyakusou” collection and new digital platforms for Nike Running. New initiatives included a continuation of a previous running-based game with GRID: RUN YOUR CITY and a new Nike+ GPS iPhone app.

Photography: Hypebeast

See more at Nike Running “Retuned, Remixed” Event Recap

© edwardchiu for Hypebeast, 2010. | Permalink | No comment | Add to del.icio.us
Post tags: Apps, Events, Fashion, iPhone, Jun Takahashi, Nike, Nike Lunar Eclipse, Nike Running, Undercover